Free, Engaging Wagner “Brake Rate” Game Encourages Players to Compete While Educating About Brake Life and Safe Stopping
SOUTHFIELD, Mich., June 14, 2016 (GLOBE NEWSWIRE) -- Federal-Mogul Motorparts, a division of Federal-Mogul Holdings Corporation (NASDAQ:FDML) today launched a new, free online video game for consumers and automotive technicians everywhere. The game, called Wagner® Brake Rate, is designed to engage and educate users on the hazards of everyday driving and the wear it can cause on vehicle brakes.
Now available at www.Bit.ly/WagnerBrakeRate, Wagner Brake Rate is another effort by Federal-Mogul Motorparts to increase awareness of automotive safety, in addition to the company’s #PartsMatter campaign. The game also provides users with information about new Wagner OEX brake pads, which were launched earlier this year and can stop pickups, SUVs and CUVs up to 50 feet sooner than the competition1.
Players control a vehicle’s speed while dodging obstacles and monitoring the vehicle’s brake wear through four courses. Each course must be completed before players can proceed to a more challenging level. Times are recorded and added to an online leaderboard, so players can compare their scores with friends or players anywhere.
“Safety is the cornerstone of everything we do,” said Laura Soave, vice-president of marketing and communications, Federal-Mogul Motorparts. “All of our parts, including Wagner OEX brake pads, are designed with vehicle safety as a high priority. We also constantly strive to find new and creative ways to educate the market on the important role that brake pads and other parts play in vehicle safety. The Wagner Brake Rate video game is intended to help bring that message to auto technicians and consumers in a fun way.”
For more information on Wagner OEX brake pads, visit www.WagnerBrake.com.
Federal-Mogul Holdings Corporation (NASDAQ:FDML) is a leading global supplier of products and services to the world’s manufacturers and servicers of vehicles and equipment in the automotive, light, medium and heavy-duty commercial, marine, rail, aerospace, power generation and industrial markets. The company’s products and services enable improved fuel economy, reduced emissions and enhanced vehicle safety.
Federal-Mogul operates two independent business divisions, each with a chief executive officer reporting to Federal-Mogul's Board of Directors.
Federal-Mogul Motorparts sells and distributes a broad portfolio of products through more than 20 of the world’s most recognized brands in the global vehicle aftermarket, while also serving original equipment vehicle manufacturers with products including braking, wipers and a range of chassis components. The company’s aftermarket brands include ANCO® wiper blades; Champion® spark plugs, wipers and filters; AE®, Fel-Pro®, FP Diesel®, Goetze®, Glyco®, Nüral®, Payen® and Sealed Power® engine products; MOOG® chassis components; and Ferodo®, Jurid® and Wagner® brake products.
Federal-Mogul Powertrain designs and manufactures original equipment powertrain components and systems protection products for automotive, heavy-duty, industrial and transport applications.
Federal-Mogul was founded in Detroit in 1899 and maintains its worldwide headquarters in Southfield, Michigan. The Company has more than 53,000 employees globally. For more information, please visit www.FMMotorparts.com.
A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/f8e7a01b-6a99-4a6b-94a9-0ad842c82701
1 Results based on 60 mph post fade performance testing conducted by Link Engineering Company comparing Wagner Brake pads to competitors’ pads on the 2014 Ford F-150, 2011 Toyota RAV4 and 2013 Chevrolet Tahoe.
Drew Shippy (Pinnacle Media) – 330.688.3500
Gary Mason (Federal-Mogul Motorparts) – 248.354.9846
Federal-Mogul Holdings Corporation